Advertising has always been a battle for eyeballs and mind space. Television expanded it, but placed power in the fingers of the viewer, with the remote control. The battle moved further to digital viewing, as television was relegated to a backseat. AR and VR are yet to hit the Indian market in a big way, …
HOW CAN YOUR MOBILE APPLICATION HELP YOUR BUSINESS SCALE? Read More »
2018 and 2019 were interesting years. While online businesses continue to grow, a few start-ups like Label Life (women’s apparel and home décor) and Pepper Fry (home décor) chose to open offline stores. Truth dawned on them that some customers will always want to touch and feel a product before buying it. They prefer interacting …
HOW TO ESTIMATE THE RIGHT TECHNOLOGY BUDGET IN COVID-19 TIMES? Read More »
A recent article expressing the puzzled state of mind of the Former Indian Chief Economic Advisor Mr. Arvind Subramanian about why stock market is buoyant while economy is sinking. This phenomenon is so much intriguing even for an expert like Mr. Arvind that his statement also said that he would personally fly down all the way …
There are 2.8 million apps on Google Play store. Millennials check an app more than 50 times in a day, while many others check more than 10 times. 90% of mobile time is spent on apps. BUT… · Apps need to be downloaded · Apps need to be used · Apps need to be updated · Apps need to …
10 reason why your mobile application may NOT meet your business needs Read More »
